The Audience Studies Reader

The Audience Studies Reader brings together key writings exploring questions of reception and interpretation, reprinting forgotten pieces and combining key essays with new research. Beginning with a general introduction to the Reader, each extract is placed in its historical context with specially written section prefaces and suggestions for further reading.Organized chronologically and thematically, sections address: the paradigm shift - from 'effects' to 'uses and gratifications'; moral panic and censorship; the active audience and reading as resistance; shifts in screen theory - the spectator and the audience; the fan and the audience; female audiences; nation and ethnicity. Essays by: Theodor Adorno , Ien Ang , Camille Bacon-Smith , Jacqueline Bobo , Martin Barker , Michel de Certeau , Dawn Currie , Barbara Ehrenreich , John Fiske , George Gerbner , Marie Gillespie , Larry Gross , Sara Gwenllian-Jones , Miriam Hansen , Richard Hoggart , Henry Jenkins , Sut Jhally , Elihu Katz , Paul F. Lazarsfeld , Justin Lewis , Tamar Liebes , Angela McRobbie , Robert Merton , David Morley , David Muggleton , Laura Mulvey , Janice Radway , Philip Schlesinger , Esther Sonnet , Jackie Stacey , Frederic Wertham , Charles Winick and Gregory Woods